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International expansion / Coffee capsules

Taking a coffee brand into new Amazon markets.

A repeat-purchase category where the country economics and local product story both matter.

International expansion

The context

The business behind the brief.

International expansion for Rosso Caffè brings local product positioning and the economics of a repeat-purchase category into the same plan.

01 / Work focus

Choose countries and lead products against the commercial case.

02 / Work focus

Build local listings and advertising around customer demand.

03 / Work focus

Coordinate the launch route and review the economics as trading develops.

Your global Amazon opportunity

What could Amazon be worth to your brand?

Find the markets worth entering, the costs behind the plan and the order that makes commercial sense.

Get your global audit

A personalised assessment, before any proposal.